Tuesday, September 30, 2008

Using Subdomains, Pros and Cons

By Ricardo d Argence

Using subdomains is not preferable because they don't look right, require using a prefix name, and are overlooked by seach engines; this is why most businesses don't like to use them. Lets learn the truth about subdomains.

The definition of a subdomain is a secondary or substitute domain plateau. A regular domain looks as follows: www.domain.com. A sub domain looks like this http://subdomain.domain.com. The difference is that www is not at the front of subdomains.

Efficiently is ranked well by subdomains. Search engine spiders and bots do not discern between the ranking of sectioned off subdomains and regular domains. Provided you have optimized your content with SEO keywords, having a subdomain or regular domain makes no difference.

Let's pretend that you site has a lot of categories in it. If you were to submit to a search engine, you could submit each subdomain as its own individual category and still get a good ranking.

Each subdomain would be looked at by search engines as a new site with its own index or home page. You may want to try creating subfolders on the subdomain to get around this so that search engines can read the folder as one set of site information.

People worry about their subdomain getting banned if the main domain name is banned. If the main domain is banned, it will have an effect on the subdomain. You see this happen often in adult content sites that have violated certain agreements that they have signed with a provider that does not want a domain used for adult material.

To repeat, there isn't any problem with utilizing a subdomain. If you wish to establish every subdomain as a unique entity, go right ahead. Get a main domain to use as a certified landing page.

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