Thursday, January 29, 2009

Top Ten Reasons Newbie Marketeers Succeed

By Lillian Latham

The top ten reasons people succeed in any endeavour has more to do with attitude that any particular method. The character traits needed have been described by Dr. Phil whoes blend of common sense and wisdom was introduced to the world by Oprah some years ago. She has said that the most important factor in winning that lawsuit was his advice and guidance on the correct attitude towards it. On DrPhil.com you will find more of his wisdom.

Through years of study and observation Dr. Phil has found that successful people share in a common mindset. These are the qualities you must cultivate if you want to be successful.

1. Successful marketers have vision. You first have to know what you want to do. This goal will keep you motivated and on track. You have to see it, feel it and experience it in your mind Then get it down on paper. It may be trite but it is true that those who fail to plan are actually planning to fail.

2. Strategy - People who consistently win have a clear and thoughtful strategy. They know where the finish line is and because they have written down their strategy they know what they need to do and when they need to do it to get there. They are able to avoid any actions that don't get them closer to their goal.

3. Investment. You need to live and breathe what it is you want, and be passionately invested in both the journey and the goal. Passion makes getting up in the morning easy, passion makes turning off the tv and sitting down and accomplishing another step towards your goal a snap. Without passion you might as well watch tv!

4. Successful marketers see the truth. People who consistently win have no room in their lives for denial, fantasy or fiction. They are self-critical rather than self deluding, and they hold themselves to high but realistic standards. They deal with the truth, since they recognize that nothing else will make their vision obtainable.

5. Are Flexible. Flexibility in any new endeavour is crucial. The successful marketer realizes his learning curve starting out is very steep and he is going to make mistakes. They see the mistakes as lessons rather than disasters and and to paraphrase President Obama they understand that they have to 'pick themself up, brush themself off and start all over again'.

6. Take Risks. Risk taking and a willingness to get out of your comfort zone is crucial. You need to welcom the new and uncomfortable challenge and be prepared to take it on.

7. Have a Team. Success breads success and positive people encourage it. Only have people in your life that have the same positive goals that you do. These people will want you to succeed and will encourage you towards your goal We all need a cheering section, make sure yours is filled people will move with you toward your goal and encourage you when you get downhearted. Try to find people who have skills, talents and abilities that you do not and you will have a mutual support group.

8. Take Action. Just Do it! Remember the story of the tortoise and the hare - the tortoise won the race because he kept his eye on the goal and put one step in front of the other. Russell Brunson of Dot Com Secrets fame has a motto READY, FIRE, AIM. To many good ideas die because the people who had them are still perfecting them.

9. Successful marketers manage their priorities. People who are consistent winners manage their challenges. They recognize what is priority number one and spend time on it.

10. Recognize that you are the most important resource you have and look after your mental, physical and emotional and spiritual health.

Once you have created the right mindset, then you will succeed, not only in marketing, but in any area that you choose. - 15254

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