Thursday, January 29, 2009

Keep Plugging for SEO

By Brent Sweet

There really are many ways to get to the top of the search engines. Honestly it is a lot easier that one would think. You would be amazed at how many sites are there because they are lucky, and how few sites are there because they are seriously working to improve SEO. I have designed this article to give you some things you can do to directly impact your rankings.

First of all I want to say there are many things you can do, that are completely within your control to move yourself up. If anybody here has ever studied six sigma or anything like that you will know that you really only need to focus on things in your control. It is ultimately a waste of time to focus on things out of your control.

So what is in your control?

- Your title tag " The most important part. I suggest picking 5 keyword phrases that you want to rank high for and then arranging them in a manner that you dont repeat words, but that it is readable.

- Body text is the next factor. Use all the keywords you want to rank for in your body. I wouldn't say that it is important to have them in bold or header tags. These really are not the difference between not ranking and ranking, these are things you look at when trying to go from position one to position two.

- The filenames you use are important. Do not put things like sessions or log tail URLS in your file names. This causes the engines to index your pages seperately which hurts rankings.

- The links to your site. Yes you have control over how people link to you. One way is to create or buy link bait. This is something that people will want to link to. Can be like a top 10 list. Real creative things get more links. I am not creative so I submit articles. This way I have full control over how people link to me and I get a lot of free one way links.

There are 4 things that you can control that will improve your rankings, and very quickly if you work hard. - 15254

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